Gregg estimates that the store has had to change 90% of its procedures due to the pandemic. We went from being a business where people walked in and bought, to one with curbside and delivery and other options where you don’t walk in.” But this is “somewhat of a false narrative,” Shpall says, “because we’re also seen a significant rise in costs. Like other retailers, Applejack has experienced increased sales during the pandemic. “Even part-time employees we had who told us they were going to lose their full-time jobs, we made them full-time,” explains Elizabeth Gregg, general manager. Many new hires included bar and restaurant employees laid off by on-premise closures, as well as caterers and ex-brewery staff. After Covid-19 reached Colorado, the business increased their workforce by 40%. “There’s a real obligation beyond yourself to succeed for everybody.” “I said, ‘These are the people whose lives we touch, along with their families,” Shpall recalls. In this packed room, Shpall asked everyone to look around at one another. Pandemic Responseīefore the Covid-19 outbreak, Applejack held a holiday party attended by nearly 100 employees. At just under 30,000 sq feet, it contains 15,000 SKUs.
I really felt this through the pandemic.” A change in Colorado law in 2016 allowed Applejack to open a new, second location, in Thornton, CO. “And it’s given me the chance to create a lot of opportunities for a lot of people. “I’ve enjoyed having the ability to work with great people, and it’s stayed exciting because it’s ever-changing,” Shpall says.
0 kommentar(er)
